Hi, I am Akash Shah

Digital and Brand Strategy Leader: AVP, Digital Strategy at TBWA India. Product enthusiast and a student of data.

I am most active on my email, but you can also find me on LinkedIn

A short insight on my digital journey

Digital and brand strategy leader with 13 years of experience driving online growth for brands across categories. I currently serve as AVP, Digital Strategy and Planning at TBWA India, where I lead digital and social strategy for brands including TVS Motors and Mobil. My background spans end to end digital campaigns built inside leading agencies, combining social media, brand strategy, SEO, web, and performance marketing to grow visibility and market position.

13+ Years Across Leading Digital Agencies

I currently lead digital strategy at TBWA India. Before this, my path ran through Lowe Lintas and a range of specialist and full service agencies: an ad network in Affinity, SEO and PPC specialists in Bruce Clay India and IMZ Media Solutions, an established network in Mirum India, and a full service digital startup in Tidal7. Having worked directly under a CEO for much of my career, I learned to see brand management and strategic planning from a leadership lens.

Check out my Resume for more Details

I have had the opportunity to work with numerous brands in these agencies, sharing below some of the prestigious ones I had the opportunity to work for

Case Studies on the work I have done

HP Lubricants

Details on how I helped establish HP Lubricants in the Digital Space

Jumboking

Details on how I helped transition Jumboking from a Vada Pav brand to a Burger Brand

Blynk

Details on how I helped convert an idea on a piece of paper to a refurnished phone brand

Find details on the various assignments and capstones during my course tenure

Insead's Product Management Course Work

Get In Touch

I provide digital marketing consultations & love to talk in general about Tech & Gadgets, Marvel vs DC, pop culture, anime, state of digital and of course digital led products amongst other things. Feel free to connect via email, the contact form below or LinkedIn

Google Sites

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